Cupertino Eichler Homes | Fairgrove | Cupertino Real Estate
Overall representation of you, the Seller. Looking out for your best interest and making sure there is a smooth and successful close of escrow!
1. Initial Consultation
Discuss the selling process and the services our team provides as well as answer any questions and concerns you may have Preview property, take notes on selling points, added amenities, etc.
Review comparable Eichler sales and furnish preliminary market analysis
Set up timeline according to your needs, discuss your availability, vendors, etc.
Discuss commissions, pricing, costs involved in the sale
Set up next appointment for vendors to provide bids if needed
Sign listing agreement and open escrow
2. Preparing your Eichler or Mid-Century Modern Home for sale
Decide what furniture, or items need to stay for “Staging”
Provide seller with list of home detailing resources
Make sure your Eichler is clean and ready for inspections
Once bids from vendors are received, discuss each improvement and choose vendors
Install secure keybox for all vendors, seller to provide two sets of keys
Vendors to be put on schedule and added to timeline
Order termite, radiant heat and property inspections, roof, chimney, if needed
Order and sign all necessary disclosures
Cleaners to give the property a good detailing including all windows
Stage property utilizing all of our Eichler resources
Professional Photographer utilized for pictures and virtual tour Discuss and analyze market competition, decide pricing strategy
3. List Property
Install sign, brochures, & electronic keysafe (Realtor access only)
Prepare home for Brokers Tour
Post property on MLS
4. Marketing Property
Virtual tours syndicated to hundres of websites including boyenga.com, mlslistings,reil,mls alliance,etc.
Advertise Listing and Open House in local papers, SJ Merc, MV, Palo Alto, Eichler Network
Website Marketing on over 30 sites such as mlslistings.com, homes.com Boyenga.com, EichlerReal-Estate.com & Intero websites will carry pix, property description, w / links
Web Pointing & 3rd Domains, for example LosAltosEicher.com etc. Marketing & Disclosure binder left at home with all the Eichlers details
Title company to advertise flyers to all local Real Estate firms for added exposure
Local Web Exposure on sites: Craigslist, Topix, Backpage, Googlebase, etc.
National Exposure on Realtor.com w/ Enhanced Website, Featured Properties & Exclusives
Trulia Pro & Zillow Premier agent program ensures top placement and enhanced features Mailers Just Listed sent out to target market, with invite to Open House
Hundreds of Domain Names and Websites, EichlerSearch, EichlerSource.com, etc. Open house, advertised in all mediums, including plenty of signs, guestbook, and lots of treats!
5. Communications & Feedback
Always available 24/7 Provide you with a timeline of a scheduled events, contingency removals, escrow sign-off, etc
Follow up with all brokers & prospective buyers who have viewed the property
Regular progress reports on listing activity, state of the market
6. Offers
Organize and coordinate formal offer presentation
Review all offers; evaluate price, terms, financing, and timing
Negotiate the highest possible price and best terms
Secure a Great offer Coordinate all paperwork and escrow with both parties upon acceptance
7. Escrow
Manage all paperwork, disclosures, and files for a smooth transaction
Work with Title company to prepare closing documentation
Handle and problem solve the myriad of situations that arise
Conduct “sign -offs” for seller and buyer